Hi everyone,
Q2 is wrapping up and I'm proud of what we've built together. Now it's time to set the tone for Q3 — and this quarter is going to be different from any we've done before.
The theme for Q3 is AI.
Every single person at VANBRUUN — regardless of role — will build their own automated project this quarter. You choose what problem you want to solve. It can be a tool that handles customer emails, something that monitors competitor pricing, an agent that updates your pipeline every morning, or a script that sorts samples. You don't need to know how to code. Claude writes the code for you.
The only thing we ask is that you try.
Three things to do right now
- 1. Copy the Asana project to yourself — open the link below, copy it, and assign all tasks to yourself. This is your personal checklist for the full Q3 journey.
- 2. Import the calendar file — download the .ics file attached to this email and import it into Google Calendar. All dates land in your calendar at once.
- 3. Start Week 1 on June 1 — watch the Anthropic Academy intro video (15 min) and complete the first exercise. Everything is in your Asana project.
How onboarding works
Four weeks in June. One tool per week. Max 15 minutes of watching per week — official Anthropic Academy videos, free, no sign-up needed. Each week ends with one short practical exercise.
- Week 1 (June 1–7): What is Claude?
- Week 2 (June 8–14): Claude Cowork — automate without code
- Week 3 (June 15–21): Claude Agents — connect HubSpot, Asana, Gmail
- Week 4 (June 22–28): Claude Code — let AI write scripts for you
Key dates
- June 1: Onboarding starts — Week 1 (What is Claude?)
- June 25: Submit 2–3 project ideas to your manager
- June 28: Q3 OKR submitted
- August 15: MVP demo — first working version presented internally
- September 30: Final presentations + retrospective
Links
The people who understand these tools today will lead their roles tomorrow. I'm convinced this quarter will change how we work — permanently.
Start on June 1. Everything you need is in the Asana project.
Victor Halvarsson
CEO & Founder · VANBRUUN
+46 760 149 200
Note for managers: You have a separate task in the Asana project with your specific responsibilities — scheduling 1:1s with each direct report, reviewing project ideas by June 25, and confirming each person's project before Q3 starts. Please read it carefully.